ABC's of Health Care Reform

In my role as Lead Designer at  my client EmblemHeatlh I led design research, design strategy, interaction design and visual design for EmblemHealth, a clinician- and patient-facing product that encourages collaboration around health tracking. My process involved clinician and patient interviews, distillation of foundational research into user personas and a high-level strategy, collaboration on branding and ‘look and feel,’ heavy sketching, wireframing and prototyping, visual design, and collaboration with developers on the little details that matter. I enjoyed working closely with this small yet mighty organization.